Leading content supplier to the iGaming industry, Pragmatic Play, is taking its offering to a new level, as the provider launches a new sportsbook in Spain. The debut of its new product is possible through a landmark deal with DAZN BET, delivering its full-service iGaming solution to the operator. Slots, Live Casino, and Virtual Sports are also part of the deal.
As one of the largest names when it comes to producing and delivering iGaming content, Pragmatic Play releases up to eight new and exciting digital slot titles every month. Via its multi-product award-winning internet casino portfolio, the company also offers Live Casino and Bingo games, all of which are made available through a single API to partners.
Facilitating the Operator’s Sports Betting Journey
Per the terms of the partnership, the leading supplier will now deliver its full-service iGaming solution, providing not only sports betting, and market-leading Slots, Live Casino and Virtual Sports to the operator. The launch of the sportsbooks opens a new chapter for the supplier, as the company continues to build toward its goal of becoming the industry’s preferred choice.
The Pragmatic Play Sportsbook has been incorporated into DAZN BET via the Player Account Management Platform technology provided by Pragmatic Solutions which has been the core technology base for the operator since launch. This launch makes the sportsbook an available product option to all licenses under the Pragmatic Solutions PAM.
After the successful migration and launch onto the provider’s iGaming platform, DAZN BET is now on track to build on its record monthly active users and betting handle for October 2023. After the debut of the sports wagering solution, the supplier now offers five gambling verticals to the operator, after slots, Live Casino, Bingo, and Virtual Sports.
Gareth Crook, VP of Sports at Pragmatic Play noted the new partnership is an exciting move and it powers the operator’s sports betting market entry. He added that the two parties are now reaping the success of the fruits of their labour while also noting that the operator will certainly develop to be a leading brand in Spain, powered by Pragmatic Play’s Sportsbook.
Seeking LatAm Growth
In addition to expanding its presence in Europe, Pragmatic Play is also devoted to capturing as much as possible of the market share in Latin America. In September 2023, the iGaming developer partnered with one of Argentina’s largest platform and operations operators, Ondiss. Via the deal, it delivered its premium Slots, Live Casino, and Virtual Sports to the casino brand.
However, that is not all from the supplier, as a month earlier, it struck a partnership agreement with Beette in Brazil. Via the deal, the provider launched its renowned slot portfolio to the operator, giving players in Brazil access to some of the iGaming supplier’s award-winning classics such as Gates of Olympus™ and Sugar Rush™ as well as newly released games.
Source: “Pragmatic Play Makes Sportsbook Debut Through DAZN Bet” Pragmatic Play, November 20, 2023
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