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Relax Gaming Expands in Europe with Veikkaus Deal

Constantly growing iGaming aggregator and provider of casino products Relax Gaming has announced its brand-new European partnership deal on the first day of June. The company has inked an agreement with the Finland-based state-owned betting operator Veikkaus. The supplier will now stream its top-notch quality slots games such as Templar Tumble and Money Train 2 to the European brand.

Currently, the projecting provider partners and delivers content to more than 2,000 online gaming brands from around the globe. This includes hit slot titles from its in-house studio projects and a large portion of its content through its Silver Bullet and Powered by Relax partners programs. The provider has even won the “Casino Content Supplier” honor at this year’s 2021 EGR Nordics Awards in February.

Growing Number of Partners

Through this latest deal, the iGaming provider will deliver its in-house and third-party studio slot titles to the Finnish operator. The supplier’s newest releases will also be included in this arrangement. In the last year, the supplier has made huge steps in establishing itself in the European market after signing deals with top-gambling operators in the Nordics region.

CCO at Relax Gaming, Daniel Eskola, has weighed in on the new deal. According to him, the collaboration with the Finnish operator is a significant step forward for the company and it puts it on the map of the World Lottery Association. He is certain that the provider’s top-quality gaming products will be an instant hit in the Finnish markets.

Jan Hagelberg, Chief Product Officer at Veikkaus has also commented on this latest partnership deal. He said that the provider offers one of the best gambling catalogs in the industry, in addition to its ambitious in-house selection. He explained that the company’s number one priority of bringing safe and fresh content to its gambling fans, and the deal with the provider will ensure just that.

New Slot Offering

Today on June 2, 2021, Relax Gaming presented its newest and entertaining slot title named Top Dawg$. This dog-themed action-packed slot comes with some impressive premium features such as free spins, Mystery Respins, and the ability to win up to 25,000x to players’ original bets. Participants will most certainly enjoy its urban soundtrack with hip-hop motives, as their in search of their next big win.

Prior Release

Earlier in the middle of May, the prominent iGaming operator has introduced the Sails of Fortune slot game. The pirate-themed slot adventure has hit the ground running after its release and become a hit in no time. This is a great addition to the provider’s catalog of gaming content as it catches the spirit of the company, the slot offers an immense variety of winning and playing with its 7776 different winning paylines.

More Collabs

Back in February, the company made one more major partnership deal. This time with the popular casino brand SuperSeven. The gaming operator is owned by Bet Seven Online, and now it has access to the supplier’s premium gambling titles such as Temple Tumble, Snake Arena, and Money Train 2. In addition to that, the studio also has at its disposal the provider’s all-new products.

Source: “Relax Gaming goes live with Veikkaus in continued Nordic expansion”, Relax Gaming, June 1, 2021

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Author Yolina

Yolina has followed closely the latest development on the Canadian gaming scene over the past years, monitoring the land-based, lottery, and online offerings up for grabs. The dynamic nature of the local lottery and casino fields, as well as the opportunities lying ahead of Canada fire her enthusiasm for what is to come. A sports betting enthusiast, in her spare time Yolina could be found in her natural habitat – turning the pages of biographies and catching up on the latest stand-up comedy podcasts.